Baranya kulen and Neretva mandarins receive protected Geographical Indication and authenticity status
Oct 11, 2013
The project of protection of autochthonous Croatian products, Baranya kulen and Neretva mandarins, was initiated three years ago by the Food and Agriculture Organization of the United Nations (FAO) together with the European Bank for Reconstruction and Development (EBRD), along with support from the Ministry of Agriculture and Agrokor.
Baranya kulen and Neretva mandarins confirmed their quality by receiving notable recognition; protected Geographical Indication for the Baranya kulen in July of 2012 and authenticity status for Neretva mandarins in September of this year which was awarded by the Ministry of Agriculture for the territory of the Republic of Croatia. The Geographical Indication and the authenticity status along with support from FAO will be a positive moment for the future processes of receiving such status for the territory of the European Union which is granted by the European Commission.At a conference held to present the project, Ljerka Puljić, Senior Executive Vice President for Strategic Business Groups, Marketing and the Agriculture Business Group, said:
“This is just the beginning of a process where autochthonous products from other producers will also receive protection, and we are truly pleased that our product, theBaranyakulen will serve as an example for the entire Croatian industry while also stimulating our producers to highlight and protect things that make Croatia really special.”
Agrokor supported FAO’s important project of protection of autochthonous Croatian products by providing experience and knowledge of experts from Belje d.d and Agrofructus d.o.o. companies, while also providing partial funding.
Likewise, Agrokor is proud that the product it produces, such as theBaranyakulen and the Neretva mandarins that it purchases from local producers were included in this project and that they were presented at yesterday’s FAO, EBRD and the Ministry of Agriculture conference as positive examples.