Co-operation between Agrokor and Croatian Football Association
Jun 05, 2007
Agrokor companies Jamnica, Konzum and Ledo have become official sponsors of the Croatian National Football Team
Mr Ivica Todorić, President of the Agrokor Corporation and Mr Vlatko Marković, President of the Croatian Football Association signed today the Contract on Sponsorship. The Contract was signed for the period of one year. Agrokor companies Jamnica, Konzum and Ledo have thus become official sponsors of the Croatian National Football Team. Both parties are obliged to co-operate in the field of marketing and promotion of Agrokor companies Jamnica, Konzum and Ledo at all the matches of the Croatian National Football Team. Being completely aware of their leadership strength and resposnsibility to the community, Agrokor and its companies Jamnica, Konzum and Ledo make substantial investments into science, education and culture, and now also into sports in order to provide young and talented athletes permanent help in developing their talents and promoting Croatia in the world. Through investments into sports Agrokor is aware of the fact that it arouses more interests of children and young people in these activities. Agrokor's support to the Croatian Football Association will enable its additional stability and safety. Agrokor will also contribute to the achievement of top results of the Croatian National Football Team. Agrokor companies Jamnica, Konzum and Ledo are market leaders in the region, which with their business activities represent synonyms for success and brands that each athlete can wear on their suits with pride.
Since the establishment of Croatia as an independent state the Croatian Football Association has, besides its top results in sports,played an important role in promotion of Croatia in the region and in the whole world. The white and red check suit of the Croatian national football team has become a world-known brand. The promotion of tourism through sport has ensured the creation of an additional market. Agrokor and its companies are premanent partners of the Croatian tourism, taking into consideration the fact that it is a leading regional company engaged in the production and distribution of food. Besides the promotion of Agrokor products this Contract has ensured the promotion of the Croatian Football Association under the slogan "The best together". The sales of official sports equipment of the Croatian Football Association including supporters' equipment will be organized through the Konzum network of 600 retail stores.