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Ledo raises the innovation standard in the ice cream category

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Mintel, one of the world's most recognized and influential companies for business intelligence,  recently published a comprehensive article on the company Ledo, the leading producer and distributor of ice cream and frozen foods in Croatia and in southeast Europe.

In the article, Ledo is described as a company that largely bases its market success and growing international presence on continued and globally recognised innovations in its product line and operations.

"This is great recognition for Ledo. Just being mentioned in the Mintel articles, analyses or reports is a matter of business prestige, and few companies in the world can boast of having Mintel publish an entire article on them. Therefore, we have many reasons to be proud of this article, as it confirms all the work and efforts we have invested towards raising the bar just a little higher. Ledo continuously invests in new product development, and our innovations have been well received by our numerous consumers, and also recognized by such an important institution as Mintel." stated Dario Vrabec, director of marketing at Ledo.

Read more at Ledo's website