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New and major step forward for Konzum and MultiPlusCard – MultiPlusCard price!

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This continuous initiative called MultiPlusCard price represents the latest step by Konzum and MultiPlusCard in rewarding the loyalty of the customers. This way, the daily purchase in Konzum, in addition to all regular promotional offers, will be even more favorable for MultiPlusCard users for whom 1.000 items from the whole assortment, including bread, milk, meat, meat delicacies, baby food, toys, cosmetics, cleaning products and more.

Customers will be able to see the discounted price alongside regular one on the shelves, and those who are not using the card can request one on-site and make use of this benefit. 

With a huge variety and availability of products it is important to point out that the items will be on sale from first to last day of the month, after which the discount will move to another group of products, thus enabling customers the diversity, combination of various products and significant savings.

MultiPlusCard price will be valid at all Konzum stores, as well at online shop Konzum Klik.

"Innovation and understanding customer needs are the values on which we build our success. As a market leader at the forefront of trends in the segment and customer loyalty, we are continuously introducing new benefits for the customers. This is certainly one of the reasons why Konzum is the first choice for more than 650,000 customers every day. The introduction of special, lower prices for our customers, users of MultiPlusCard cards in Konzum, is a step forward in rewarding the loyalty of our customers and creating additional reasons to shop at Konzum. "- said Slavko Ledić, CEO of Konzum.

"MultiPlusCard program is the first coalition loyalty program in Croatia and is the absolute number one in the opinion of the program's beneficiaries. Today there are more than 1.3 million users, and the number of users continues to grow, as well as the network of our partners. MultiPlusCard program allows users to collect points by purchasing in stores of our partners in order to generate savings and discounts after the purchase, and in booklets with discounts as well. New benefit, with which loyal customers of Konzum can get a discount with MultiPlusCard card, is certainly a unique privilege which further distinguishes MultiPlusCard program from all the other loyalty programs. "- said Dražen Jurković, CEO of MultiPlusCard.

Classic booklet with discounts will still be valid, but with MultiPlusCard prices as new discounts the goal is to increase the satisfaction of customers most loyal to Konzum stores. Customers who are not members of the MPC program can join by filling out the entry form at points of sale of the partners or fill out an application online. MultiPlusCard price represents a new standard in business and promotion strategy of Konzum and MultiPlusCard cards, which aims to create additional value for all users and customers.