Support for non-profit organisations and charities
Every year Agrokor supports various non-profit organisations, including those providing aid to minorities, veterans and engaging in other important charitable activities. Multiple members of The Agrokor Group are strongly involved in aiding the people who need it the most.
For years Agrokor has been supporting the Croatian Helsinki Committee and, as it is known that quality of life is strongly impacted by education, Konzum has donated computers to elementary schools in Delnice and Lopar.
Through the Jana - Water with a Message project in 2013 a long-term Good is Achieved by Good Deeds campaign designed to help the most vulnerable members of our community offered Jana consumers the opportunity to become more socially involved, inspiring action and making the general public more aware and sensitive to those in need. Tens of organisations were helped so far and the project is still active.