Ledo, the leading ice cream producer in the region, celebrated this year again with its faithful customers the opening of the "Ice Cream Season" in five Croatia's towns - Zagreb, Split, Rijeka, Osijek and Zadar, where new ice creams were presented. Besides the well-known impulse ice creams a large number of new ones were presented - KING SACHER, KING EXTRA and KING CUP, SUNNY FRUITS, BIJELI MACHO, JAFFA ICE, CAPRI, STRAWBERRY CONE, IRISH CREAM CONE, CHOCOLATE CAKE, KISS and WINNIE THE POOH. The segment of family ice cream has in this season been enriched by the new brands and new family ice cream packs - QUATTRO, GRANDISSIMO BANANA SPLIT, GRANDISSIMO PROFITEROLE and GRANDISSIMO SORBET RASPBERRY-ORANGE, TWICE VANILLA-PUNCH, STRAWBERRY CAKE and SACHER CAKE. On the occasion of the World Football Championship two new products for all "athletes" have been launched on the market - GOOL and LOPTA (Goal and Ball).