VELPRO signs cooperation agreements with small retailers


VELPRO is as of this year an individual company focused on wholesale

The successful longstanding cooperation and support VELPRO provides to small retailers in Croatia was additionally confirmed with a new cooperation agreement signed with small trade associations of Sisak and Zadar county. Agreements were signed by Dražen Kocijan, managing director of VELPRO – CENTAR d.o.o., Zoran Paleka, President of the Zadar county small trade association and,  Vladimir Deverić, President of the Sisak small trade association.

Various programs enable small retailers to decrease costs, implement modern retail practices and knowledge along with overall increases in business efficiency. VELPRO is as of this year no longer part of Konzum and is now  an individual company focused on wholesale under the new name VELPRO – CENTAR d.o.o. allowing it to make additional improvements in relations with the HoReCa and small retailers segments.

Dražen Kocijan, managing director of VELPRO – CENTAR d.o.o. said: “This agreement is a result of joint improvements of all aspects of our longstanding successful cooperation with small trade associations which will thus strengthen the leading position of domestic production and retail. These two associations were especially active in promoting interests of small retailers and we believe that now, as an individual company, VELPRO – CENTAR d.o.o. will be an even better partner to all of our partners and additionally strengthen our position as the leading Croatian wholesaler.”